The first ten seconds matter, and in the first ten minutes decisions are being made.
For example, when I walk into a hotel, a concert venue, or a retail store, within seconds the first things I encounter have made an impression on me. Either positive or negative.
I’ve walked into restaurants that were so bad, I literally froze in the doorway and said to my wife Patti, “We are not eating here.” We were really hungry, but we left!
In contrast, I recently walked into an incredible hotel. It was stunning, and within minutes I told Patti, I’m not sure we’re ever going home!
Your church creates the same effect. One way or the other. Your guests make lightning-fast decisions about your church. No church is perfect, we are all working on stuff, but we can’t afford to mess up on the first impression.